Wellness Workbook

I created a 150+ page workbook in collaboration with the Creative Director, Marketing Manager, and CEO for the wellness start-up, Reform. Reform offers an online course taught by nutritionists and functional medicine practitioners to teach wellness practices. Before joining Reform as a contract Graphic Designer, the company tried to create a workbook to use alongside the online course. They sent it to their students digitally in many separate PDFs.

My Creative Director and I conferred with management to prioritize needs, resolve conflicts and develop content. We conducted user research to determine design needs and analyze user feedback to improve quality. After many iterations, this is the final product. The workbook is now in print.

Role: Graphic Designer